You signed in with another tab or window. Reload to refresh your session.You signed out in another tab or window. Reload to refresh your session.You switched accounts on another tab or window. Reload to refresh your session.Dismiss alert
Copy file name to clipboardExpand all lines: src/engage/trait-activation/overview.md
+3-3Lines changed: 3 additions & 3 deletions
Original file line number
Diff line number
Diff line change
@@ -13,11 +13,11 @@ Trait Activation includes both [Trait Enrichment](/docs/engage/trait-activation/
13
13
14
14
Trait Enrichment and ID Sync can help you:
15
15
16
-
-**Increase advertising match rates**: Expand the pool of users you advertise to and increase match rates by using more traits and identifiers to find the right customers.
16
+
-**Increase advertising match rates**: Expand the pool of users you advertise to and increase match rates by using traits and identifiers to find the right customers.
17
17
18
-
-**Include more personalized message content**: Use Trait Enrichment to include traits in your payload. This leads to more up-to-date, accurate data that you can use for personalization.
18
+
-**Include more personalized message content**: Include traits in your payload for more up-to-date, accurate data.
19
19
20
-
-**Configure how you send identifiers to Destinations**: Send the right identifiers to your destinations. When profiles have multiple identifiers, you can choose the right strategy to select identifiers and send them downstream.
20
+
-**Configure how you send identifiers to Destinations**: Send the right identifiers to your destinations. For profiles with multiple identifiers, choose a strategy to select identifiers and send them downstream.
0 commit comments