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Copy file name to clipboardExpand all lines: src/engage/content/email/editor.md
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## Content validation
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For all content editors in Engage, you'll see alerts for any issues in your template, such as invalid profile traits or incorrect liquid syntax. Engage both flags template issue(s), and displays recommended next steps. You must fix any issues before using your template in Engage campaigns.
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For all content editors in Engage, you'll see alerts for any issues in your template, such as invalid profile traits or incorrect [liquid syntax](https://liquidjs.com/tags/overview.html){:target="blank"}. Engage both flags template issue(s), and displays recommended next steps. You must fix any issues before using your template in Engage campaigns.
Copy file name to clipboardExpand all lines: src/engage/content/email/html-editor.md
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Engage displays in-line error flags in the code editor to help you debug your code. If there are errors, you might not see content as expected in the preview screen until you've debugged your code.
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For all content editors in Engage, you'll see alerts for any issues in your template, such as invalid profile traits or incorrect liquid syntax. Engage both flags template issue(s), and displays recommended next steps. You must fix any issues before using your template in Engage campaigns.
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For all content editors in Engage, you'll see alerts for any issues in your template, such as invalid profile traits or incorrect [liquid syntax](https://liquidjs.com/tags/overview.html){:target="blank"}. Engage both flags template issue(s), and displays recommended next steps. You must fix any issues before using your template in Engage campaigns.
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## Personalize with merge tags
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Add merge tags to personalize your message with user profile traits.
-[Reply to email](#use-profile-traits-in-the-sender-and-reply-to-fields)
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- From sender
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- Reply to email
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As you configure the template, click **Merge Tags** and select the profile traits to include. Engage inserts the merge tags based on cursor placement.
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You can also add merge tags in the heading or body text as you design an email with the [Drag and Drop](/docs/engage/content/email/editor/) or [HTML](/docs/engage/content/email/html-editor/) editors. Engage supports [liquid templating](https://liquidjs.com/tags/if.html){:target="blank"} to create dynamic content in the email design editor.
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{% raw %}
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> info ""
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> To learn more about profile traits, visit Segment's [Computed Traits](/docs/unify/traits/computed-traits) and [SQL Traits](/docs/unify/traits/sql-traits/) documentation.
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> success ""
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> - For all merge tags, you must add a `default` value inside a single quote. For example: `{{profile.traits.traits | default: 'Default'}}`
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> - Only use variable tags in [liquid sytax](https://liquidjs.com/tags/overview.html){:target="blank"}.
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### Use profile traits in the sender and reply to fields
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The following table contains a description and some best practices for all fields in the email template. Asterisks indicate required fields.
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{% raw %}
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Personalize your email template by adding profile traits in the **From sender** and **Reply to email** fields.
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For both fields, keep the following best practices in mind as you add profile traits.
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- To use merge tags, you must add a `default` value inside a single quote. For example: `{{profile.traits.traits | default: 'Default'}}`
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- Only use variable tags in liquid sytax.
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- Use a valid username for an email address in the profile trait and default value. For example:
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-`default: 'jsmith'` is valid
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-`default: 'j smith'` is invalid
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- When you send a test message, the trait must be valid for the field you're using it in. For example:
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- If `profile.traits.first_name` is being used in the **From Sender** field, it must be a valid email username.
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- If `profile.traits.email` is being used in the **Reply to Email** field, it must be a valid email address.
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- In the **From sender** and **Reply to email** fields, the profile trait and default value must be one of the following:
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- A valid email address
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- A valid username for the email address (the input field needs to end with a valid domain for the email address)
| From sender*| The email address users will see in the from field of the email campaign. <br><br> For the profile trait and default value, use a valid username. For example: <br> - `default: 'jsmith'` is valid <br> - `default: 'j smith'` is invalid |
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| Sender name*| The name users will see next to the sender email. |
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| Reply to email*| The email address that will receive any replies users send. You can use different Sender and reply-to email addresses. Email recipients will see this address if they reply to your campaign. <br><br> The profile trait and default value must be one of the following: <br> - A valid email address <br> - A valid username for the email address (the input field needs to end with a valid domain for the email address) |
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| Reply to name*| The name users will see next to the reply-to email address. |
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| BCC | Email address that will receive a blind carbon copy of your email campaign. |
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| Preview text | A brief message that displays next to the email subject. |
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| Subject*| The email subject. |
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You can also add merge tags in the heading or body text as you design an email with the [Drag and Drop](/docs/engage/content/email/editor/) or [HTML](/docs/engage/content/email/html-editor/) editors. Engage supports [liquid templating](https://liquidjs.com/tags/if.html){:target="blank"} to create dynamic content in the email design editor.
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> info ""
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> To learn more about profile traits, visit Segment's [Computed Traits](/docs/unify/traits/computed-traits) and [SQL Traits](/docs/unify/traits/sql-traits/) documentation.
Copy file name to clipboardExpand all lines: src/engage/content/sms/template.md
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Use the SMS Templates screen to preview and update existing SMS message templates.
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> info "Engage content validation"
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> For all content editors in Engage, you'll see alerts for any issues in your template, such as invalid profile traits or incorrect liquid syntax. Engage both flags template issue(s), and displays recommended next steps. You must fix any issues before using your template in Engage campaigns.
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> For all content editors in Engage, you'll see alerts for any issues in your template, such as invalid profile traits or incorrect [liquid syntax](https://liquidjs.com/tags/overview.html){:target="blank"}. Engage both flags template issue(s), and displays recommended next steps. You must fix any issues before using your template in Engage campaigns.
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