diff --git a/pom.xml b/pom.xml
index 9e15684..c745743 100644
--- a/pom.xml
+++ b/pom.xml
@@ -4,7 +4,7 @@
 
     <groupId>io.qameta.allure</groupId>
     <artifactId>allure-maven</artifactId>
-    <version>2.10-SNAPSHOT</version>
+    <version>2.10.0</version>
 
     <packaging>maven-plugin</packaging>
 
@@ -37,7 +37,7 @@
         <url>https://github.com/allure-framework/allure-maven</url>
         <connection>scm:git@github.com:allure-framework/allure-maven.git</connection>
         <developerConnection>scm:git:git@github.com:allure-framework/allure-maven.git</developerConnection>
-      <tag>HEAD</tag>
+      <tag>2.10.0</tag>
   </scm>
 
     <ciManagement>